FULL BRAND IDENTITY
CLIENT & TASK:
Linen Tales is a boutique linen manufacturer offering linen household items. Our task was to present Linen Tales as a brand that's sophisticated and loyal to the traditions of linen but modern and open to new contemporary designs at the same time.
A unique Linen Tales type was created to be used along the whole design identity. This helped create a good-old linen brand identity and reflect their slogan: “Linen tales are infinite. Find yours.”
Linen Tales branding won a bronze arrow at main Lithuanian advertising festival Adrenalinas.
Linen Tales won most effective (small budget) rebrand campaign award in Password 2016.
Darius Petrulaitis (www.petrulaitis.lt)