Almost me

FULL BRAND IDENTITY / ART DIRECTION / PRODUCT DEVELOPMENT / ILLUSTRATION

 

CLIENT & TASK:

We are the client. Inspired by the love to our own dogs we have decided to extend the friendship into an everyday clothing line. Our goal was to create a brand for people who loves dogs - this had to be reflected in the logo and all of the stylistics, creating the feeling of familiarity for those who love talking about their dogs all the time. 

OUR CONCEPT:

Almost me. Brag about your love. A bright youthful brand with a playful logo depicting the letter M that reminds you of four legs. We created everything, from the concept, the name, the brand identity to the product, labels and all brand communication.

We call Almost me our COMMUNICATION TEST PLATFORM, were we can check what works and what is wrong in everyday brand communication.

PHOTOS & ILLUSTRATIONS:

Dovydas Stonkus